Scaling fast? Feeling the pressure to build a Customer Success team? Thinking about getting a big CSP like Gainsight?
Hold up for a second.
Here’s what I’ve seen over and over again: startups in the messy middle of scaling jump straight to adding another department, or buying a heavyweight CSP platform that promises to solve their problems. But too often, they end up with even more silos and even more headaches.
Because here’s the truth: when you’re scaling, Customer Success isn’t just a department. It’s the entire company. Founders, sales, product, support, basically everyone is responsible for customer outcomes.
The problem is, the data you need to make that happen is scattered across different tools and teams. Product usage lives in one place, support tickets in another, CRM data in yet another. It’s fragmented and hard to bring together in any meaningful way.
And that’s where traditional CSPs actually fall short. They’re built for mature teams with dedicated ops and admins, not for fast-moving startups that need to see what’s happening right now. Even worse, they often create another silo on top of the others as a new tool that requires even more manual work to stay up-to-date and useful.
What you really need isn’t just a new team or another heavyweight platform. You need a customer brain; a single place that connects the dots across your data and makes customer context available to everyone.
That’s exactly why we’re building Actioner: an AI-native platform designed to give your entire team customer visibility without the heavy lift. No extra overhead, no dedicated admin; just one place to see what’s happening with your customers and take action.
